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Blonde

Platinum Blonde: Iconic, Gorgeous… and High Maintenance AF

Platinum Blonde: Iconic, Gorgeous… and High Maintenance AF

There’s nothing like platinum hair. It’s icy, bold, and screams confidence. Whether you’re going for soft and ethereal or full-on peroxide power, platinum is a head-turning look—and a major commitment.

Before you book your appointment and channel your inner Daenerys, let’s talk truth: platinum hair is expensive, time-consuming, and not for the faint of hair. But when done right? It’s worth every single minute in the chair.

Products at home: Purple shampoo, deep conditioner, heat protectant, bond builders… it’s an investment.

Is it worth it? If you love the look and can commit to the upkeep, absolutely. Just know that platinum isn’t low-maintenance—it’s a lifestyle.

🧴 How to Keep Platinum Hair Healthy

Bleached hair can go from silky to straw real quick if you’re not careful. Here’s how to keep your strands strong and shiny:

  • Use sulfate-free, color-safe shampoo—we love Unite’s Blonda line to maintain tone and health

  • Deep condition weekly to keep your hair soft and moisturized

  • Minimize heat styling and always, always use a heat protectant

  • Sleep on a silk pillowcase to reduce friction and breakage

  • Don’t skip trims—bleached ends need a little more TLC

🧊 Is Platinum Hair for You?

Here’s the honest tea:

  • If you want a bold look and don’t mind high maintenance? Go for it.

  • If you wash your hair daily, hate coming in for toners, or rarely use conditioner? Maybe hold off.

  • If your hair is already compromised or very dark? It’ll be a longer (and pricier) road.

The best first step? Book a consultation. We’ll assess your hair, talk goals, and build a game plan for getting you safely to platinum—and keeping you there without damage.

Ready to go icy? We’re here to make the magic happen—no breakage, no brass, just platinum perfection.